this is not a fishing website

About me

Hey there, I’m Carissa Estreller - ex VaynerMedia. I started my career in 2008, when the social ​media bubble just started. Throughout my career I have made brands go viral, multiplied their ​revenue by 5, and got them featured on major publications through creative campaigns. I’ve worked ​in the entertainment, DTC, auto, food, and tech space, where I got to work with the coolest brands on ​the planet.


You can call me a marketing generalist, my expertise spans a range of disciplines such as but not ​limited to: brand marketing, communications, digital planning, social strategy and execution, life-cycle ​marketing, and go-to market planning. And I can also whip up a killer deck in no time, deck challenge ​accepted!


I’ve always been a trend and cultural enthusiast and have literally subscribed to over 100+ ​newsletters to stay up to date (you should check my inbox...) and I actually do read them!


My super power is reading data and translating them into strategic actions, leading to significant ​boosts in brand visibility, social growth, and most importantly -- hitting business goals, all while ​championing the entrepreneurial spirit.


My mission is to support small and medium-sized businesses that lack the resources for large ​agencies. They need a reliable expert who can step in to provide direction, structure, and execution to ​achieve their business objectives. If you're looking for a go-to-person who can jump in an evaluate ​your business and figure out how to solve your biggest marketing problem, I'm your gal.


How Can I Help You?

Need a new brand positioning and content strategy?

I got you covered.

Need an expert POV on your current marketing plan?

I’m here for a gut check.

Have a specific marketing problem in mind?

I can help you solve it.

Need assistance in crafting a pitch / sales / fundraising deck?

I can write and design it.

let’s do cool stuff together!

email: Carissa@hookanchormedia.com


Linkedin: www.linkedin.com/in/cestreller


Book a discovery call: CALENDLY


Ask me a question: ASQME